On July 22, Google officially announced that a new technology is coming, which mainly solves the problem of switching between Bluetooth headsets and multiple devices. According to Google's explanation, this new technology supports Bluetooth headsets to switch freely among multiple connected devices, and the experience is better than Apple's AirPods.
(Image from: Google)
It has to be said that Apple is one of the biggest contributors to the global explosion of TWS earphones, but the functions and experience provided by AirPods are very basic. Compared with the TWS earphone products launched by smartphone manufacturers, they are inferior in playability up some. However, Apple also has some "unique secrets" that other manufacturers cannot match, such as seamless switching between multiple Apple devices, but Google also announced that it "won" this feature. This new technology is based on Fast Pair. The fast pairing function can support users to seamlessly switch between different terminals, and also intelligently switch according to the volume of different terminals. Just like AirPods, when you are using a tablet to play During the video, I just received a call from a friend. At this time, seamless switching will automatically recognize the incoming call and switch to the mobile phone audio.
(Image from: Google)
In fact, before Google "caught up" with Apple, Samsung and Huawei had already introduced this feature, but like Apple, they only supported their own products. According to Google, this technology will be the first to support Pixel Buds Pro headphones, and then it will also be compatible with Sony, JBL and other headphone brands. From a consumer's point of view, this technology is applicable to different terminal devices. Compared with Apple's limited to its own products, Google's seamless switching will be more practical, but it is not known how the delay between different devices is, after all. In addition to software technology, Apple has also worked hard on built-in hardware. Android has to be compatible with different terminals, and the workload is not ordinary.
(Image from: Google)
Contrary to the performance of the overall digital market this year, the market demand for TWS earphones is increasing year by year, which is an excellent opportunity for smartphone manufacturers. OPPO announced earlier that its TWS earphones can also realize the connection pop-up function on other brands of smartphones. Netizens unanimously expressed their appreciation for this "living Buddha" approach. "Imprisoned" in its own ecology, and OPPO's doing so undoubtedly increases the risk of users changing phones. However, the sales and profits of TWS earphones are still considerable compared with the "rolled" smartphones, and the intelligent connection between different devices will also be a very good development trend.
